On the occasion of Milan Design Week 2025, WUF brings together two unique voices shaping the present and future of culture and technology: Italian artist Fabio Giampietro and Emanuele De Longhi, Head of Corporate Marketing at Samsung Electronics Italia. In this exclusive double interview, conducted by Corriere della Sera, Giampietro explores the evolving role of the artist in the age of AI and immersive media, while De Longhi reflects on a decade of SmartThings innovation and Samsung’s vision for the connected home of tomorrow. From the emotional architecture of cities to intelligent domestic ecosystems, the conversation blurs the lines between creativity and technology — inviting us to rethink what it means to live, create, and connect in the 21st century. 📍 Filmed at Samsung SmartThings Home, Milan 🎤 Presented by WUF / We Understand the Future